Choosing the right size for your website’s banner can be hard. Depending on the industry you’re in, the size of your banner can either make or break your website. At the end of the day, it all comes down to what you hope to achieve with the banner. Consider whether you’re trying to promote a high-quality image of a single product, showcase a promotion, link through to a category or increase conversions by displaying a call to action. Each of these aims requires a slightly different approach in both design and image banner size.
A Rough Guide To Banner Size
In general, you can get a rough idea of what size banner to use by looking at industry leaders. It’s no coincidence why these types of sites all follow the same look and feel – including the banner size.
You’ll see that clothing companies will usually adopt the bigger homepage banner because the subject matter of a high-quality product photograph suits the large images and banners across the homepage.
For a website more focused on offering practical products with a wide range of options to choose from such as DIY stores, they ill opt for a smaller banner. This allows them to focus on showing a couple of grouped products as well as a small amount of information to accompany them.
Then if you want to get thinner still, you can look at your supermarket online shops. Super Markets tend to use thinner banners because, they offer a huge range of products. They can’t afford to take up so much space on their homepage promoting a single product like a fashion based website can when the customer is more likely to be browsing the site and searching for multiple products at a time.
Banners Are Easy In Just Simple Cart
Just Simple Cart makes it so easy to adjust the size of your homepage banner. Simply follow the suggested size guidelines and set your banner height and our template does the rest. This simple but effective tool from the admin gives you control over how tall your banner displays meaning you can experiment until you find the size that suits you.
We Can Help With Your Banners
There are advantages and disadvantages to both small and large homepage banners, but sometimes it helps to have a second opinion from a professional designer. Banners are greatly influenced by the nature of your industry and what exactly it is you’re aiming to do with your homepage banner. Here at JSWeb we’re more than happy to help. We work around the clock to keep up with industry standards and trends and can offer our customers the best in design advice. If you would like to talk with one of our designers and start improving your website banners today, simply get in touch!